Definition of Co-opt
Co-opt
co·opt
Definition/Meaning
(verb)
To appoint or elect someone to a position or membership, often in a way that is seen as unfair or manipulative.
e.g. The company tried to co-opt the activist's message to improve their public image.
(verb)
to bring or absorb someone/something into a group such as a culture or movement, or to take over something and use it, often without the right or authority to do so;
e.g. The movement was quick to co-opt more activists into its ranks. They tried to co-opt my work and claim it as their own.
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