Definition of Gimmick
Gimmick
gim·mick
Definition/Meaning
(noun)
A trick or device used to attract attention or achieve a particular effect.
e.g. The company's new gimmick is a free gift with every purchase.
(noun)
a mechanical gadget or device that executes some clever and/or dishonest function, especially a device that is used to secretly manipulate gambling apparatus;
e.g. They used a gimmick to cheat in a game of poker.
(verb)
to enhance, influence, or alter something with an extra feature or device, often one employing some trickery;
e.g. She tried to gimmick the system to gain an unfair advantage.
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